Spend a perfect day (or more!) along San Francisco's iconic and picturesque shoreline.

photo collage of Fisherman's Wharf

Fisherman's Wharf is a world-famous tourist destination - not to be missed! For history buffs, here's a self-guided tour of the neighborhood's Legacy Businesses.

photo collage of northern waterfront

The northern Waterfront is teaming with activity and public art. Grab a meal at the Ferry Building or one of many restaurants, and enjoy the splendor!

photo collage of southern waterfront

The Waterfront extends more than 7.5 miles. Keep going along the southern Waterfront, with more iconic views, excursions into nature, and world class experiences.

Getting to the Waterfront

Getting around the waterfront is simple and fun. Destinations on the waterfront are walkable and provide plenty of places to stop and shop, take a break or catch another mode of transit. There are a variety of convenient transit options to explore the Port. Ferry travel offers a comfortable, convenient and stress-free journey. SF Muni streetcars and buses are available across the waterfront. Take a ride on the F Historic streetcars that run between the Ferry Building and Fisherman's Wharf. The T Third metro line runs between Embarcadero Station to the Giants ballpark, Crane Cove Park and south towards Islais Creek. 

Map of SF with Waterfront
About the Waterfront

Whether you are looking for a weekend getaway with the whole family, an afternoon drink with friends or a quiet day to yourself, there are plenty of opportunities for adventures at the Port. Visitors to the waterfront can enjoy hundreds of activities, enjoy diverse cuisines, sightsee, experience some of the most iconic views and attractions in San Francisco and create memories that will last a lifetime. From Fisherman’s Wharf to Heron’s Head Park, the possibilities are endless! 


A Perfect Day along the Waterfront was curated by The Port of San Francisco, who manages 7.5 miles of waterfront that is home to popular destinations and attractions, historic districts, small businesses and robust maritime opportunities. The Port works to advance environmentally and financially sustainable maritime, recreational, and economic opportunities for the City, Bay Area, and California.


Shop Dine SF is an initiative of the Office of Small Business, and the Office of Economic and Workforce Development.

Its aim is to bring attention to the local businesses and neighborhood corridors.

Spending money at local small businesses helps merchants, creates jobs, and is critical to San Francisco's economic recovery from the COVID-19 pandemic.

Shop local. Even a small increase can have a big impact.

Questions? Email shopdinesf@sfgov.org